Results

What We Have Done for a Chiropractic Practice

Atlas Wellness in Costa Mesa is the chiropractic client we can show in full. They are a past client, so you get the dates and the numbers, including the dip.

Treatment room at a chiropractic practice

Costa Mesa, CA

Atlas Wellness

Past client: January 2021 to June 2022

We built Atlas Wellness a new website in early 2021, then ran their local SEO program for the next 17 months. The engagement ended in June 2022, near the high point of the numbers below.

Atlas Chiropractic and Wellness Center website homepage
The Atlas Wellness website, as shown in our case study.
Google local results for a Costa Mesa chiropractor search, with Atlas Chiropractic and Wellness Center listed
A Costa Mesa chiropractor search in 2026. Atlas appears in the local results, years after our work ended.

The Starting Point

The practice had real clinical skill but little visibility. The old site was slow, dated, and hard to use on a phone.

Nothing online showed what made the practice different, and competitors with better Google Business Profiles were getting the calls.

Where They Started

In December 2020, the month before we began, the site ranked for 168 keywords and drew about 184 visitors a month from organic search.

What We Did

A New Website

We built a custom WordPress site around how patients choose a chiropractor, with real photography from the practice and plain-language service pages.

Easy Booking

Click-to-call sits front and center on phones, and the appointment form shows up where patients look for it.

A Local SEO Program

We rebuilt the Google Business Profile, added a review system, cleaned up healthcare-directory citations, and wrote location pages for the cities they serve.

The Numbers

From $732 a Month to $25K at the Peak

Traffic value is what the same organic clicks would have cost on Google Ads. All figures are monthly snapshots from Semrush's historical archive, organic search only.

28×

Monthly Traffic Value

$732 to $20,427 a month

$25K

Peak Monthly Value

Feb '22, Google Ads equivalent

25×

Monthly Visitors

184 to 4,538 from organic search

740

Peak Ranking Keywords

Feb '22, up from 168 before we started

17 mo

Engagement Length

January 2021 to June 2022

$86K+

Cumulative Traffic Value

Sum of monthly Google Ads equivalents

December 2020 Compared With May 2022

The month before the engagement started, against the final full month with us.

Keywords Ranking
168 to 674
4.0×
Monthly Visitors
184 to 4,538
25×
Monthly Traffic Value
$732 to $20,427
28×

Organic Keywords Ranking

Search queries atlaswellness.com appeared for each month

0 213 425 638 851 Jan '21Apr '21Jul '21Oct '21Jan '22Apr '22May '22
Peak: 740 in Feb '22. The line is shown as it happened, including the March 2022 dip.

Estimated Monthly Search Visitors

Visitors arriving from organic Google searches

0 1,394 2,787 4,181 5,574 Jan '21Apr '21Jul '21Oct '21Jan '22Apr '22May '22
Peak: 4,847 in Feb '22. The line is shown as it happened, including the March 2022 dip.

How to Read These Results

  • This is one practice in one market, from 2021 and 2022. Your results will depend on your city, your competitors, and your starting point.

  • Traffic value is an estimate of what the same clicks would cost in Google Ads, not revenue.

  • The engagement ended in June 2022. We do not claim anything Atlas Wellness has done since.

Sources: Semrush historical organic-search archive for atlaswellness.com, December 2020 to May 2022. Atlas Wellness was a client of Savo Group, the parent agency of Chiropractor SEO.

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